Spurs - Crunching The Numbers
UK time is: 18:24:31
Vital Login
Social Login

Choose your club

Other Sites

Network Navigation

Vital Partners

'If It's Football, It's Vital'

Crunching The Numbers

I've been reading Deloittes annual report on football club revenues, it makes interesting reading.

With the hard numbers you can't kid yourself about financial reality. Saying Spurs are the 13th richest club in Europe sounds so much better than saying we have only 35% of the income of Real Madrid, £178.2m versus £512.6m. Indeed we have only 55% of the income of Chelsea (5th on the list). Deloittes break a club's income down into 3 categories, matchday revenue, broadcasting and commercial. Only 29% of our revenue comes from ticket sales, £50.8m, which is fairly typical. Arsenal have the highest percentage on the list but even then its only 43% of their total income. Inter Milan generate only 12% of their revenues from ticket sales. This might explain why clubs seem so unconcerned about the welfare of fans these days.

One thing that jumped out of the report was that Liverpool have significantly higher revenues than we do, £233.2m against our £178.2m. When you look at the numbers this is almost entirely due to higher commercial income, £99.1m versus £51.3m. It suggests we need to see what they are doing in that area and try to copy it. Comparisons with Arsenal are also enlightening. We have only 61% of Arsenal's revenue, but this is mostly to do with the stadiums. Arsenal's ticket sales came to £117.7m compared to our £50.8m, so they got more than twice our income from that source. If anyone wonders why we need a new stadium the answer is right there.

The national differences come out clearly in the report. Real Madrid and Barcelona are 1 and 2 but there are no other Spanish clubs in the top 20, whereas there are 7 English clubs. The four German clubs have a much higher share of their income from commercial sources than anyone else except Man City whose 'sponsorship' by Etihad Airways seems to have been allowed by EUFA. Looking at the numbers it's hard to see how we can climb the table very far without a new stadium.

The top four (Madrid, Barcelona, Man U and Bayern) all have more than twice our total income, I don't think that kind of gap can be closed. Champions league participation might earn you £30-40m a year, but that only closes the gap to Juventus in 10th place. Liverpool's numbers suggest that there is scope to increase commercial income, but again its not enough to make a significant difference. The numbers tell us we need both to build the new ground and spend smarter than the competition, because for now we have significantly less money.

Written by jod

Click here to join in the debate on the club forum.

The journalist

Writer: jod Mail feedback, articles or suggestions

Date:Tuesday January 29 2013

Time: 8:25AM


Have Your Say

Log in...
with your social network     OR     with your Vital account

Recent Spurs Articles

Tottenham Hotspur vs Chelsea (Saturday November 28 2015)

Qarabag vs Tottenham Hotspur. (Thursday November 26 2015)

Seven Don`t Travel To Qarabag! (Wednesday November 25 2015)

Where The Goals Come From (Wednesday November 25 2015)

One In One Out (Tuesday November 24 2015)

That Air of Positivity! (Monday November 23 2015)

Tottenham Hotspur vs West Ham United (Saturday November 21 2015)

Archived Spurs Articles

List All Vital Spurs Articles
Have your say
Click here to suggest an article
Click here to suggest a poll
ScoopDragon Premier League Network Sites

Vital Members League (view all)

1. Real Deal 139
2. 80deg16minW 127
3. Highgatespur 127
4. MAN ON! 124
5. Nick Real Deal 116
6. Spursex 113
7. dogeatdog 110
8. spurdon 102
9. Jables 100
10. meee93 98

League Results (view all)

Latest Results
Spurs 4 - 1 West Ham
Arsenal 1 - 1 Spurs
Spurs 3 - 1 Aston Villa
AFC Bournemouth 1 - 5 Spurs
Spurs 0 - 0 Liverpool
Swansea 2 - 2 Spurs

League Table (view table)

Team P W D L GD Pts
2. Leicester City 13 8 4 1 8 28
3. Man Utd 13 8 3 2 10 27
4. Arsenal 13 8 2 3 12 26
5. Spurs 13 6 6 1 13 24
6. Crystal Palace 14 7 1 6 5 22
7. Everton 14 5 6 3 8 21
8. West Ham 13 6 3 4 4 21

Spurs Fixtures (view all)

Breaking League News

Vardy Makes Premier League History
Leicester City : 28/11/2015 17:59:00
Neil Keen To Pit His Wits Against Wenger
Norwich : 28/11/2015 17:24:00
Aston Villa : 28/11/2015 16:57:01
Watford : 28/11/2015 16:55:01
Man City : 28/11/2015 16:55:01

Current Site Poll (view all polls)

Spurs MOTM against Qarabag
Suggested By:  Vital Spurs
Lloris 7%
Trippier 2%
Alderweield 27%
Vertonghen 18%
Davies 2%
Dier 2%
Mason 2%
Alli 2%
Son 13%
Eriksen 13%
Kane 8%
Carroll 2%
N'Jie 2%
Onomah 0%