UK time is: 08:28:28
Vital Login
Social Login

Choose your club

Other Sites

Network Navigation

Vital Partners

'If It's Football, It's Vital'

Crunching The Numbers

I've been reading Deloittes annual report on football club revenues, it makes interesting reading.

With the hard numbers you can't kid yourself about financial reality. Saying Spurs are the 13th richest club in Europe sounds so much better than saying we have only 35% of the income of Real Madrid, 178.2m versus 512.6m. Indeed we have only 55% of the income of Chelsea (5th on the list). Deloittes break a club's income down into 3 categories, matchday revenue, broadcasting and commercial. Only 29% of our revenue comes from ticket sales, 50.8m, which is fairly typical. Arsenal have the highest percentage on the list but even then its only 43% of their total income. Inter Milan generate only 12% of their revenues from ticket sales. This might explain why clubs seem so unconcerned about the welfare of fans these days.

One thing that jumped out of the report was that Liverpool have significantly higher revenues than we do, 233.2m against our 178.2m. When you look at the numbers this is almost entirely due to higher commercial income, 99.1m versus 51.3m. It suggests we need to see what they are doing in that area and try to copy it. Comparisons with Arsenal are also enlightening. We have only 61% of Arsenal's revenue, but this is mostly to do with the stadiums. Arsenal's ticket sales came to 117.7m compared to our 50.8m, so they got more than twice our income from that source. If anyone wonders why we need a new stadium the answer is right there.

The national differences come out clearly in the report. Real Madrid and Barcelona are 1 and 2 but there are no other Spanish clubs in the top 20, whereas there are 7 English clubs. The four German clubs have a much higher share of their income from commercial sources than anyone else except Man City whose 'sponsorship' by Etihad Airways seems to have been allowed by EUFA. Looking at the numbers it's hard to see how we can climb the table very far without a new stadium.

The top four (Madrid, Barcelona, Man U and Bayern) all have more than twice our total income, I don't think that kind of gap can be closed. Champions league participation might earn you 30-40m a year, but that only closes the gap to Juventus in 10th place. Liverpool's numbers suggest that there is scope to increase commercial income, but again its not enough to make a significant difference. The numbers tell us we need both to build the new ground and spend smarter than the competition, because for now we have significantly less money.

Written by jod




Use your social login to comment on front page articles. Login using you Facebook, Twitter, Google or LinkedIn accounts and have your say!



Click here to join in the debate on the club forum.

The journalist

Writer: jod Mail feedback, articles or suggestions

Date:Tuesday January 29 2013

Time: 8:25AM

 

Have Your Say

Log in...
with your social network     OR     with your Vital account

Recent Spurs Articles

Tottenham Hotspur vs Swansea City (Wednesday March 4 2015)

Never forgotten; always a legend! (Tuesday March 3 2015)

Better, Stronger, Wiser! (Monday March 2 2015)

Squad Rotation (Saturday February 28 2015)

Your Memories of Past Finals (Saturday February 28 2015)

The Capital One League Cup Final! (Saturday February 28 2015)

Chelsea 11 Spurs 0 (Friday February 27 2015)

Still So Much To Do! (Friday February 27 2015)

Fiorentina vs Tottenham Hotspur (2nd leg) (Thursday February 26 2015)

Right For Lennon, Wrong For Spurs? (Wednesday February 25 2015)

Archived Spurs Articles

List All Vital Spurs Articles
Have your say
Click here to suggest an article
Click here to suggest a poll
ScoopDragon Premier League Network Sites

Vital Members League (view all)

1. Spursex 57
2. Kinygerbils 48
3. raphaellau 43
4. Big Chiv 38
5. Spurfect11 31
6. Jables 29
7. 80deg16minW 28
8. Taricco the yid 27
9. rcth 25
10. Real Deal 25

League Results (view all)

Latest Results
Spurs 2 - 2 West Ham
Liverpool 3 - 2 Spurs
Spurs 2 - 1 Arsenal
WBA 0 - 3 Spurs
Spurs 2 - 1 Sunderland
Crystal Palace 2 - 1 Spurs

League Table (view table)

Team P W D L GD Pts
4. Man Utd 27 14 8 5 20 50
5. Southampton 28 15 4 9 19 49
6. Liverpool 27 14 6 7 10 48
7. Spurs 26 13 5 8 5 44
8. Swansea 27 11 7 9 -3 40
9. West Ham 27 10 9 8 6 39
10. Stoke 27 11 6 10 -3 39

Breaking League News

Tottenham Hotspur vs Swansea City
Spurs : 04/03/2015 08:15:01
Wenger Was Ready To Let Coquelin Go
Arsenal : 04/03/2015 07:33:01
Stoke City V Everton Match Preview
Everton : 04/03/2015 06:07:00
Champions League Final Ticket Allocation
Chelsea : 04/03/2015 05:00:01
Bogarde Wants England Return
Chelsea : 04/03/2015 04:00:01

Current Site Poll (view all polls)

Your Prediction for Spurs v Swansea?
Suggested By:  Vital Spurs
Spurs Win! 100%
Draw. 0%
Swansea win... 0%